SenseCore, a maker of wearable sports technology based in Zürich, has formed a new multisport squad comprised of seven talented elite and amateur athletes, including six Brits and one Aussie.
“SenseCore Racing Team is a dream come true for our company’s employees, many of whom are athletes in their own right, and now we are growing that family with a group of highly performing athletes,” said SenseCore CEO Alexandros Giannakis. “Between running, cycling and swimming, we showcase that our products provide unique information in all conditions and create rich data that can truly help athletes improve.
India Lee added: “Great to be part of this fascinating new team, the spirit is fantastic and SenseCore has been really helpful with what is hopefully a great step towards achieving my aims for the season. The software and sensors offer something that is a game changer and there is a lot of scope for improvement now that we can use these new tools!”
For more information on SenseCore head to http://senseyourcore.com.