Kim Kardashian West is promoting her new fragrance the best way she knows how: with pictures of her naked bod. The reality star and beauty mogul took to Twitter on Tuesday to share a few new nudes in honor of her newest perfume, KKW Body, launching on April 30.
First, Kim shared a show of her midsection and bikini line, leading us all to wonder how on earth she gets her bikini line so smooth. Is it lasers? Divine intervention? Kim, we need answers.
She also shared a shot of her chest, covered up only by her hand and some convenient blurring, posting a similar picture on Instagram.
So why, might you ask, does the launch of a new fragrance call for nudes? Well, the bottle is shaped like her curves. “The next fragrance I have coming out in May, KKW Body, is so amazing. It is a sculpture, basically, of my body,” she told Business of Fashion.
In fact, they made an actual mold of her body to create the bottle. “We made a mold [of] my body and made it a perfume bottle,” she wrote on Instagram alongside some more nude pics.
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“It’s really cool. The scent is so good, I’m so proud of it. It smells to me like what I would think golden smells like, even though that’s a color and something that’s just luminous.”
While the fragrance is just for women, Kardashian West did promise a fan that she has a unisex fragrance coming down the line.
Update: On Wednesday night, Kardashian gave fans a first look at her body-based fragrance bottle, and this is a prime case of art imitating life. She snapped photos on her Instagram Story, and the resemblance really speaks for itself.